Verified Twitter users are finally getting paid for their posts online – with one popular profile claiming to have bagged more than $100,000 (£76,275).
Elon Musk’s platform will now ‘help people earn a living directly on Twitter’ as it announced plans to kickstart monetisation features just last night.
This scheme is only available to notable Twitter Blue subscribers, as creators will need to prove they received at least five million impressions on posts in the last three months.
Impressions are a total tally of times a tweet has been viewed, and funds to support those who fit the bill will be sourced from Twitter’s advert revenue.
It comes just a week after rival Meta, run by Mark Zuckerberg, released a similar platform called Threads, which has since had more than 100 million new sign-ups.
Twitter will now ‘help people earn a living directly on Twitter’ as it announced plans to kickstart monetisation features just last night
‘We’re expanding our creator monetization offering to include ads revenue sharing for creators,’ Twitter wrote last night.
‘This means that creators can get a share in ad revenue, starting in the replies to their posts. This is part of our effort to help people earn a living directly on Twitter.
‘We’re rolling out the program more broadly later this month and all eligible creators will be able to apply.’
While the payout scheme will roll out ‘more broadly’ later this month, some influencers have already received news of the funds they’ll be receiving.
Cartoonist Shibetoshi Nakamoto shared a post which claimed that he’s earned $37,050 (£28,259) which would be transferred to his account within the next 72 hours.
Others, such as author Ashley St. Clair and podcaster Benny Johnson appeared to have made $7,153 (£5,455) and $9,546 (£7,281) respectively.
Another person who described themselves as a ‘self taught brain surgeon’ even claimed to have made $107,247 (£81,802) on his account with just over 17,000 followers.
As of now, it’s unclear how exactly the payouts are calculated, but MailOnline has approached Twitter for further information.
Ashley St. Clair wrote: ‘Minutes after Twitter announced ad revenue payouts, I received this saying I’ll be paid $7,153.
‘For reference, I had 328 million tweet impressions in the last 28 days.
The new scheme is only available to paying Twitter Blue subscribers with a substantial following as creators will need to prove they received at least five million impressions on posts in the past three months
The payout scheme comes amid tensions between Elon Musk (pictured) and Mark Zuckerberg
While the payout scheme will roll out ‘more broadly’ later this month, some influencers have already received news of the funds they’ll be receiving
This user who described themselves as a ‘self taught brain surgeon’ even claimed to have made $107,247 on his account with just over 17,000 followers
The new Twitter payout scheme has come less than a week after Mark Zuckerberg released his rival blogging app ‘Threads’
These are awesome payout numbers & I encourage every single creator to share their content here.’
Benny Johnson also said: ‘Twitter Monetization For Creators Is REAL. I just received my first ad revenue payment from Twitter. 1st check = $10K (!!!).
‘I would typically never share personal financial info but creators need to know that @elonmusk means BUSINESS supporting the creator economy.’
The new Twitter payout scheme has come less than a week after Mark Zuckerberg released his rival blogging app ‘Threads’.
Meta’s launch only heightened tensions between the two tech titans, with Musk now accusing Zuckerberg of using his own trade secrets.
It’s plausible that Musk’s timing of the ad revenue scheme is an attempt to retain his userbase after more than 100million people flocked to Threads over the weekend – including Twitter’s own employees.
Yesterday, Musk wrote: ‘Revenue payout to content creators will be cumulative from when I first promised to do so in February.’
TWITTER VS THREADS: HOW THE PLATFORMS COMPARE
Owner: Elon Musk
Post length: 280 characters with a normal account or up to 25,000 with paid-for Twitter Blue
Photo: One to four in each tweet
Video: Up to two minutes and 20 seconds in length
Verification cost: $8.00/£9.60 on the web and $11.00/£11.00 on iOS and Android
Trending posts: Yes
Account deletion: Users must enter a deactivation stage first which lasts 30 days. If the account is not accessed in this time window, it will be permanently deleted.
Owner: Mark Zuckerberg
Post length: 500 characters
Photo: Up to ten in a single thread
Video: Up to two minutes and 20 seconds in length
Verification cost: $11.99/£9.99 on the web and $14.99/£11.99 on iOS and Android
Trending posts: No
Account deletion: While a profile can be temporarily deactivated on the app, permanently deleting it requires sacrificing Instagram too. Instead, Instagram’s guidance suggests that ‘you can always delete individual posts’, set a profile as private or just block other users.
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